East Shropshire is the perfect place to enjoy a classic English summer. From family-friendly festivals and outdoor cinema nights to wellness hikes and historic attractions, this rural gem blends scenic countryside charm with vibrant local events. Whether you're planning a family trip, a romantic weekend, or a solo adventure, July 2025 offers plenty of reasons to visit.
Here’s a detailed look at the top East Shropshire events in July, plus suggestions for nature, heritage, and fun activities around the region.
🎵 Music & Festival Highlights
Alderfest 2025
📅 Dates: Friday, July 4 & Saturday, July 5
📍 Where: Alderford Lake, Whitchurch
This two-day, family-friendly music festival blends live bands, DJs, funfair rides, and waterside vibes. Perfect for those looking to combine music and nature.
What to Expect:
- Local food trucks and pop-up bars
- Paddleboarding and lakeside activities
- Main stage acts, children’s entertainment, and fireworks
Camp Severn: Kids Festival
📅 Dates: Saturday, July 26 & Sunday, July 27
📍 Where: West Mid Showground, Shrewsbury
This space-themed event is built just for kids, packed with games, shows, and inflatable fun.
Activities Include:
- Space blaster tag arenas
- Foam parties
- Live children’s entertainers
- Family food court
🎬 Open-Air Cinema & Live Shows
Adventure Cinema at Attingham Park
📅 Dates: TBC, early July
📍 Where: Attingham Park, near Shrewsbury
A magical setting for movie nights under the stars. Bring a blanket and picnic or buy from on-site vendors.
Featured Films (July Line-Up):
- The Greatest Showman (Sing-Along)
- Queen Spectacular (Concert film)
- Andrea Bocelli: 30 – The Celebration
Tip: Gates open early—get there for the golden hour!
🧒 Family Events & Outdoor Fun
BeWILDerwood Shropshire – Summer Shows & Stink Trail
📅 Ongoing through July
📍 Where: BeWILDerwood, near Whitchurch
This wild woodland adventure park is known for its storytelling and treehouses. In July, enjoy a brand-new summer show and the hilariously silly Stink Trail.
Great For: Ages 3–12, with free-range play, slippery slides, boat rides, and interactive shows.
Family Swim Sessions – Albrighton Primary School
📅 Sundays until July 13
📍 Where: Albrighton, East Shropshire
A budget-friendly way to cool down as a family. These local sessions are relaxed and fun for children of all ages.
Classic Motor Day
📅 Date: Sunday, July 20
📍 Where: Shropshire Hills Discovery Centre, Craven Arms
Step back in time with a display of vintage vehicles and classic cars.
Bonus:
- Auto-jumble stalls
- Cafe and outdoor picnic space
- Entry to the Discovery Centre’s exhibitions
How to Train Your Dragon Event
📅 Throughout July
📍 Where: Shropshire Hills Discovery Centre
The Harry Hooligans are recruiting! Kids can dress up, make horned hats, and go on dragon-themed trails.
🧘♀️ Health & Wellness Events
Sound Bath Session – Much Wenlock
📅 Date: TBC, Mid-July
Rebalance your energy with this relaxing meditative session using gongs and singing bowls.
Best For: Adults looking to unwind after a busy week.
Yoga Hike on Brown Clee Hill
📅 Likely on a Sunday in July – Check Local Listings
📍 Where: Brown Clee Hill
Combine a scenic walk with mindful movement and gentle yoga at the summit.
Why Go: It’s a perfect way to recharge surrounded by panoramic countryside views.
🌿 Explore East Shropshire: Nature, Villages & Heritage
Even beyond scheduled events, East Shropshire offers endless opportunities to enjoy nature, history, and local charm.
Hiking & Nature Escapes
- Shropshire Hills AONB: Hike up Caer Caradoc for stunning views
- Carding Mill Valley: Great for wildflower walks and paddling
- Severn Valley Country Park: Trails, picnic spots, and river views
Historic Sites to Visit
- Boscobel House: Famous for hiding King Charles II
- Blists Hill Victorian Town: A living history museum in Ironbridge
- Stokesay Castle: A fairytale medieval manor house
Small Town Road Trips
Take a day to explore nearby market towns and villages:
- Much Wenlock – home of the modern Olympic movement
- Ludlow – foodie haven with a castle and brewery
- Church Stretton – the “Little Switzerland” of Shropshire
- Oswestry, Market Drayton, Whitchurch – each with unique shops, walks, and pubs
🍻 Local Food & Drink
Shropshire Breweries & Food Experiences
While Shropshire Oktoberfest happens later in the year, many breweries offer tours and tastings in July.
Top Picks:
- Ludlow Brewery – sample award-winning ales
- Hobsons Brewery – near Cleobury Mortimer
-
Farm shops and food festivals—check listings for dates near Bridgnorth or Shrewsbury
🎭 Cultural Venues & Evening Entertainment
- Theatre Severn (Shrewsbury): July shows often include family theatre and music tributes
- The Quarry Park: Live outdoor performances or concerts
- Shrewsbury Prison: Twilight tours and escape room experiences
Tip: Look for late openings or ghost tours for a different summer night out.
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🌞 Final Thoughts
From music festivals like Alderfest and Camp Severn to immersive outdoor adventures at BeWILDerwood and Attingham Park, East Shropshire events in July 2025 promise something for every traveller. Add in scenic hikes, heritage sites, and warm local hospitality—and you’ve got the perfect British summer escape.
